Role Overview

Responsibilities:

Contribute to a product team of designers, researchers, product managers, engineers, and data scientists

Offer a content strategy perspective throughout the product development process, and influence strategic decisions across and within products to improve the overall experience and ensure consistency across platforms

Work with cross-functional partners to drive consensus across teams and advocate for solutions that balance the needs our hosts and guests with our business goals
Define the content strategy for a given product and write clear and concise content across multiple touch points (including product names, labels and navigational elements, emails, tutorials, marketing pages, and notifications)

Help people who use Airbnb feel welcome and empowered, carefully considering tone and writing content that’s consistent with Airbnb’s mission of belonging

Create, maintain and evolve voice and tone guidelines for the Chinese market
Regularly share your work with the China team; iterate based on their feedback and insights from researchers

Share learnings with the team in San Francisco and work with other content strategists to improve our translation and localization processes

Requirements

Strong writing and editing skills—in both simplified Chinese and English
Familiarity with the Chinese market

Experience working with a global or Chinese company, writing content for web/mobile products and developing style guides preferred

Understanding of user experience design principles and interaction patterns
Excellent communication and collaboration skills

Ability to work independently in a fast-paced environment